About Google Adsense

  • It is owned by Google.
  • It generates a large part of Google’s income.
  • Adsense ads are shown in the websites that participate in the Google Adsense program (these are called the Adsense Publishers).
  • Adsense is a platform for publishers i.e. those people that have a website and want to show Google Ads. The system for advertisers i.e those who want to advertise their products or services in Google, is Google Adwords.
  • Adsense ads can be shown on mobile devices as well.
  • Adsense works with EPC (earnings per click) and CPC (cost per click). Publishers will get paid for clicks on ads appearing in their websites.
  • Adsense publishers receive 68% of the click cost and Google 32%. This means that if an advertiser pays $1 for each click on his ads, the adsense publisher will get $0.68 and Google $0.32
  • Anybody (above 18) with a website that meets the Google Adsense guidelines can participate in the program.
  • Adsense has strict rules that should not be violated for any reason. It is your responsibility as an adsense publisher to know and follow the rules.
  • Adsense has a number of products suited for desktop websites, videos, games, mobile apps and more.
  • Adsense ads can have a number of formats and sizes including text and images.
  • Adsense publishers get paid monthly by Google on Every 21st of month.

How much money can you make with Adsense?

This is a very common question, in summary how much money you will make from adsense depends on:

  • The amount of traffic your website receives
  • The type of traffic
  • The number of advertisers in your niche
  • The type of content you have on your website
  • The position of your adsense ads